I'm not a "Mommy", nor am I parent but I'm definitely intrigued by the significance of the Mommy Blogging Business phenomenom. It is no surprise that ladies/women/mothers have taken to blogging as a way to share and communicate what's current in their lives, in a ever changing world.
Global marketing firms and advertisers love blogs because its the next best thing to having a focus group about whatever products they're marketing at the time. Comments help support research findings. The overall dialog help create marketing strategies so they can "connect" with the consumer and find their customers.
Mommy blogger or not, how you're connecting with your readers is not going unnoticed. Take a look at this infographic and wonder, "Could I too be a brand ambassador"?