Sunday, October 27, 2013

History Of #Advertising [with action animation LOGORAMA]

Advertising has become so ubiquitous in our culture that we have become highly attached to the product or services they sell. You can say that our society has become branded by logos and what they represent in our minds based on advertising.

This is also the reason why so many new businesses/ideas have a difficult time getting off the ground because more established products or services have put in the time and money for your valuable [but brief] attention spans.

Advertising, marketing, branding are easily intertwined and often confused but the more you understand how these disciplines are similar but different the easier it will be for you to maximize your advertising efforts regardless of what you're trying to sell.

Logorama WON the 2010 Oscar for Best Animated Short. If you have never seen this before, you will be in awe of how many logos you recognize [some you won't] and how smart the filmmakers are at using advertising techniques to brand the viewer [MUST SEE AND ENJOY].

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